Sources list for RESEARCH PAPER EFFECTIVENESS ADVERTISING PRESCRIPTION CUSTOMER:

Internet Advertising Analysis. Retrieved from http://www.internet-advertising-ia.com/ Internet_Advertising/Advertising_23.htm Internet Advertising Analysis. Retrieved from http://www.internet-advertising-ia.com/ Internet_Advertising/Advertising_23.htm Accessed on 18 July, 2004
The Cost of Advertising

Bezjian-Avery, Alexa, Bobby Calder, and Dawn Iacobucci (1998), "Interactive Advertising vs.Traditional Advertising," Journal of Advertising Research, 38 (4), 23-32
Psychographics

Wilkes, M.S., Bell, & Kravitz, R.L. "Consumer-directed prescription drug advertising: Trends, impacts and implications". Health Affairs, 19, (2), 2000:110-128.
The Influence of the Media

Hair Salon Marketing web site (2005). Hair salon marketing, customer referral, and advertising program for beauty salon business: Grow your business by maximizing referrals: http://www.ordergenerator.com/hairsalons.htm.
Owning a Beauty Salon

Barton, Bruce. "ADVERTISING IS . . .." Department of Advertising, University of Texas Austin, 19 Aug 04. http://advertising.utexas.e du/research/quotes/Q100.html Barton, Bruce. "ADVERTISING IS . . .." Department of Advertising, University of Texas Austin, 19 Aug 04. http://advertising.utexas.e du/research/quotes/Q100.html
Politics of Advertising

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